Did the live broadcast controversy involving Lian Suan Ling affect the listed company behind it?

E-commerce has become the company's largest sales channel. Zhang Wei from "Investor Network" reported that Lang Suan Ling, a popular toothpaste brand, has recently attracted attention due to allegations of exaggerated effectiveness in its live broadcasts and advertisement videos. Wind information shows that Lang Suan Ling toothpaste is a superstar product of the A-share listed company Dengkang Oral (001328.SZ). In the first half of this year, sales revenue from Lang Suan Ling adult toothpaste accounted for approximately 78% of Dengkang Oral's main revenue. Currently, e-commerce has become Dengkang Oral's largest sales channel. In the first half of this year, e-commerce revenue accounted for over 25% of Dengkang Oral's main revenue, surpassing offline revenues from regions such as the West and South.

China InvestorsDec 25 18:01

Denkang Oral Health (001328): Clear growth plan.

The market share of toothpaste for sensitivity continues to rise. In the sensitivity segment, in the past five years, the offline retail market for Cold-Sensitive brand has held over 60% market share, making it the leading brand in China's sensitivity toothpaste market. The company's oral care Business is focused on sensitivity functions.

TianfengDec 21 12:42

Express News | Dengkang Oral: Company supervisor Zhao Yao resigned.

BreakingsDec 20 15:58

Express News | Custody, transfer, integration Local state-owned asset reform actions are frequent.

BreakingsNov 26 07:10

Express News | Dengkang Oral Care: The controlling shareholder is proposed to be placed under custody.

BreakingsNov 24 16:33

Dentkang Oral (001328): Q3 gross margin hits a record high, TikTok momentum expected to accelerate market share.

In the first three quarters of 2024, the company achieved revenue/net income attributable to the parent/deducted net income of 105.3/11.8/9.2 billion yuan, an increase of 4%/10%/6% year-on-year; among them, 2024Q3 corresponds to 3.50/

Changjiang SecuritiesNov 9 12:48