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The number of memberships in the Sun Hung Kai Group's "S+REWARDS" reward program increased by 21% annually.
Sinarmas Group's 'S+REWARDS' reward program celebrates its fifth anniversary. Director of asset management at the group, Cai Bilin, stated that they will collaborate with major business partners to launch various rewards and shopping discounts, hoping to attract members and Hong Kong people to shop at the group's malls and hotels during the holiday season. She revealed that the S+REWARDS membership has grown by 21% annually, and the mobile application's interaction rate has also significantly increased. The group will continue to optimize the mobile application in the future to enhance user experience.
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