About PRU Company

Our purpose Helping people plan for the future with confidence Our purpose is to help people reduce risk in their lives and address their biggest financial concerns. We provide the freedom to face the future with confidence. Our Capabilities solutions When customers face life's biggest financial challenges, we provide them with solutions. We consistently develop our product portfolio, designed around the needs of our customers to reassure them whether it's saving for retirement or insurance against the risk of illness, death, or major life event. repartition Distribution plays a critical role in our ability to attract, engage, and retain customers around the world. Building and diversifying our distribution capabilities, including adding digital tools, helps ensure we take full advantage of the opportunities available to us in every market. Growth investments We focus on strategic investments in long-term opportunities and capabilities to drive future growth and value for our stakeholders. We invest in improving relationships with customers and distributors, creating innovative products, improving our operating platform, and seizing new opportunities and building new relationships. We invest in digital capabilities to empower our distributors and improve customer service. risk management We create value by selectively taking risks that are fully rewarded and can be properly quantified and managed. The strength of our balance sheet and proactive risk management enable us to deliver on our promises to our customers and create long-term value for our stakeholders. customer service Customers are at the heart of our strategy. We actively listen to new and existing customers to understand and respond to their changing needs. This allows us to tailor financial solutions to different groups, whether young or middle-aged people or people in the retirement stage. We're expanding our digital infrastructure to enhance our customer experience. How we benefit our stakeholders We create financial benefits for investors and economic and social benefits for our customers, employees, and the communities where we operate. patrons We provide value and service to our customers through our high quality products, extensive distribution, and innovative approach. investors Our focus on structured growth opportunities and diligent execution means we are capable of continuing to grow profitably. employees We provide an environment of equal opportunity, career potential, and equal return, so we can attract and retain high-quality talent to implement our strategy. neighborhoods We support the communities where we operate through investments in business and infrastructure, taxes, and community support activities.