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China Merchants CSI SWS Food & Beverage index 2025 strategy: The turning point has arrived, next year's sentiment can be more optimistic.
Next year's demand is expected to continue to recover, driven by policies, while companies have completed adjustments in the channel ahead of time to alleviate pressure. The cost side shows a steady trend, and the performance of consumer goods is expected to further improve.
Express News | Fenjiu Group globally launched Zhuyeqing Liquor · Tianxiang, partnering with China Merchants Group to drive internationalization.
Research reports | Founder Securities: Shanxi Xinghuacun Fen Wine Factory is accelerating layout in brand, channels, etc., maintaining a "strong buy" rating.
The research report from Founder Securities indicates that from 2022 to 2024, as the first phase of the shanxi xinghuacun fen wine factory revival program, shanxi xinghuacun fen wine factory (600809.SH) continues to optimize its product structure. From 2022 to 2023, the sales of the blue and white series exceeded 12 and 15 billion respectively. Starting in 2023, the comprehensive implementation of fen enjoyment privileges will take place, alongside refined channel system management. From 2025 to 2026, the second phase of the revival program will commence, where the company will proactively control the pace and set a policy of prioritizing steady growth, focusing on enhancing brand value during the industry adjustment cycle. From 2027 to 2030, there will be a comprehensive increase in product prices to stimulate long-term revenue growth potential.
Shanxi xinghuacun fen wine factory (600809): Clear planning of product lines, firm advancement towards high-end products, and steady quality growth.
On December 2, Shanxi Xinghuacun Fen Wine Factory held the 2024 Global Dealers Conference, where we conducted a survey. The core feedback is as follows: The second phase of the Fen Wine Revival Program has started, focusing on steady development in the long-term industry cycle. The years 2022 to 2024 are seen as
Express News | Fenjiu's chairman, Yuan Qingmao: The liquor industry is a "stellar industry" focused on enhancing brand value.
Shanxi xinghuacun fen wine factory (600809): Overcoming mountains and oceans to promote revitalization, with a stable focus during the consolidation period of 25 years.
We participated in the Fenjiu 2024 Annual Dealers Conference, themed "Overcoming mountains and seas to revive, gathering strength to continue the past and open the future." The meeting summarized the high-quality development achievements in the first phase (2022-2024) of the implementation of the Fenjiu revitalization program.