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"Snow King" has submitted a secondary application to the Hong Kong Stock Exchange! Mixue Ice City updates its prospectus: with over 450,000 stores, the revenue in 2023 exceeds 20 billion yuan.
Known as the "first stock of national chain tea drinks," Mixue Ice City updated its prospectus a year after it initiated its listing in Hong Kong last January, continuing its efforts to go public.
Express News | The prospectus of Guming and Mixuebingcheng has become invalid.
Out if you don't go public? The “milk tea army” is flocking to Hong Kong stocks. Who will be eliminated: Tea Baidao, Michelle Ice City, Gu Ming, or Shanghai Aunt?
① The “milk tea army” formed by Michelle Bingcheng, Gu Ming, Cha Baidao, and Shanghai Aunt flocked to the Hong Kong Stock Exchange at almost the same time to compete for the “second milk tea share”; ② Milk tea companies are intensively seeking listing. The core reason is that currently the final window of competition and the last 20% of the 10,000-meter long run schedule will be eliminated without effort.
Behind the Hong Kong IPO: Competition for Sinking Market Capital Will Burn to Supply Chain and Brand Marketing|Industry News
Following Michelle Ice City and Gu Ming, recently, Shanghai's aunt also submitted a listing application to the Hong Kong Stock Exchange. Earlier, Cha Baidao impacted the Hong Kong stock listing in August 2023, and there were already 4 companies sprinting for the “second share of tea drinking.”
Beverage Brands Rapidly Expand Overseas Presence
Freakishly opening stores, piling up IPOs, and “fighting for life and death” of new tea drinks in stock
In 2024, tea brands will usher in a completely different direction of fate.
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