Pureprofile Ltd is a global data and insights organization providing online research and digital advertising services for agencies, marketers, researchers, and publishers. The company offers custom audiences, advanced survey programming, data cleaning and hygiene, dashboards, advertising effectiveness studying, competitor benchmarking, and analytics services. Its operating segments include Data & Insights, Pure.amplify Media AU, and Pure.amplify Media UK. It generates the majority of its revenue from the Data & Insights segment.
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