Express News | Baidu responds to entering the short drama field: it is a key development direction in the current content ecosystem.

Breakings09:49

Baidu applies for the "Baidu Short Drama" trademark, planning to undergo a complete upgrade in five major areas next year.

According to reports from domestic media, the official website of the National Intellectual Property Administration Trademark Office shows that Baidu Online Network Technology (Peking) applied for the "Baidu Short Drama" trademark on November 26 and received an acceptance notice last Thursday (12th). The international classification of "Baidu Short Drama" covers multiple fields, including website services, scientific instruments, and Education Entertainment. Currently, the status of these trademarks is at the substantive examination stage and they have not yet been formally registered. A relevant person in charge at Baidu (09888.HK) revealed that short dramas are a key development direction in the current content ecosystem, and the Baidu short drama platform has already gathered over 0.024 million short dramas. Next year, it will focus on distribution.

AASTOCKS52minutes ago

U.S. stock market closing | The three major indexes had mixed results, with the Nasdaq increasing over 1% to reach a new high, while the Dow Jones fell for the eighth consecutive day; Broadcom surged over 11%, and Tesla rose over 6%, both reaching histori

The Dow Jones Industrial Average has recorded its longest losing streak since 2018; NVIDIA fell over 1%, marking its third consecutive decline; MicroStrategy, which was added to the Nasdaq 100 index, surged over 7% intraday before reversing to a loss, and Super Micro Computer, which was removed from the index, closed down over 8%. Chinese concept stocks fell over 2%.

wallstreetcn07:06

Express News | Former employees of Jiyue have spoken out: Xia Yiping was originally not hired through an interview.

BreakingsDec 16 17:25

Express News | Baidu has applied to register the Baidu Short Drama trademark.

BreakingsDec 16 13:52

Whale Observation | The search industry is quietly changing, with giants like Google and Baidu being "robbed" by Social Media and AI companies.

The rise of platforms like Xiaohongshu, Instagram, and TikTok is greatly influenced by the variable from Generation Z young users, which has the most significant impact on the Search Engine market landscape. As the influence of Generation Z continues to grow in content Consumer, traditional Search Engine companies will face greater challenges.

lanjinger.comDec 16 13:44